Ecommerce SEO
Ecommerce SEO that compounds, for Shopify and WooCommerce brands.
We rank boutique ecom stores on the queries their best customers actually search. Technical audits, product page optimization, content strategy, and earned links. No spammy directory filler.
- 94%
- of keywords ranked in 9mo
- 3.4x
- organic revenue lift avg
- Monthly
- content cadence
Why ecom SEO is different, and where most agencies miss.
- Product pages need schema, internal linking, and inventory-aware content, not blog-style optimization.
- Collection pages are your category keyword bets. Most agencies ignore them and chase blog traffic that never converts.
- Technical debt on Shopify and WooCommerce compounds fast. Fixing URL structure, canonical tags, and faceted navigation early saves you years of painful 301s.
- AI search (Google AI Overviews, ChatGPT, Perplexity) is restructuring click-through. Your content has to earn citations, not just rankings.
What's included
What we actually do.
Technical SEO audits
- Full crawl audit using Screaming Frog and Ahrefs
- Core Web Vitals diagnosis across top 20 pages
- Schema markup validation (Product, FAQ, Breadcrumb, Review)
- Canonical tags, hreflang, robots, sitemap hygiene
- Faceted navigation crawl budget fixes
- JavaScript rendering issues on headless setups
Product + collection page optimization
- Keyword mapping across your catalog
- On-page elements: title, meta, H1, alt, description rewrites
- Product schema with proper price, availability, aggregateRating
- Collection page copy that ranks without stuffing
- Internal linking templates so new products inherit authority
Content strategy and production
- Topic clusters mapped to purchase intent
- Editorial calendar tied to buying seasons
- 1500 to 2500 word articles written by humans who use the product category
- Updates and refreshes on existing posts that are one edit away from page one
- AI search optimization: citations, quotes, structured answers
Link building and digital PR
- HARO and Qwoted responses with real expertise
- Guest posts on trade and lifestyle publications
- Broken link outreach on adjacent niches
- Earned mentions via original data and small studies
- No PBNs, no directory stuffing, no paid links
Reporting that matters
- Monthly keyword movement and click reports
- Revenue-attributed organic dashboard (GA4 plus Shopify)
- Content performance with refresh recommendations
- Loom walkthrough monthly, no slide decks
Platform-specific fixes
- Shopify: sitemap depth, collection page indexing, app bloat
- WooCommerce: duplicate content from Yoast vs Rank Math, WPML issues
- Headless: pre-rendering, dynamic sitemaps, crawl budget
- Migrations: URL redirect maps with zero organic loss tolerance
How we work
Our process.
- 01
Audit + strategy
Two-week deep audit. Technical, content, competitive, keyword. You get a roadmap with 90-day, 6-month, and 12-month priorities.
- 02
Execute monthly
Retainer covers technical fixes, content production, and link building. You see what we shipped every Friday.
- 03
Measure and adjust
Monthly review. We cut anything not moving, double down on what is. No SEO theater.
Questions we hear most.
Technical fixes show in 4 to 8 weeks. New content takes 3 to 6 months to rank. Significant revenue lift is usually month 6 onward. Anyone promising faster is either lying or doing something that will get you penalized.
No agency can honestly guarantee rankings. We guarantee effort, reporting transparency, and that we will tell you when a page is unlikely to rank so we can reallocate budget.
If you need revenue in the next 60 days, paid ads. If you want revenue that compounds and becomes cheaper over time, SEO. Most serious ecom brands run both. We can do either or both.
Yes. A lot of our work is collaborating with in-house or partner teams. We do the strategy, auditing, and content, they do the deployment. Or we do both.
It works differently. Less about ten blue links, more about being the source of the AI-generated answer. We have adapted our content process to optimize for both traditional rankings and AI citations. The fundamentals, helpful and authoritative content, still win.
Related services
Let's see if we're a fit.
15 minutes. We'll tell you whether this service is the right call for where you are — and if not, we'll name what is.
Book a 15-min call