If you were a painted tree vendor — read this first
You lost your shelf.You didn't lose your business.
"We know what comes next because we've done it fifty-plus times for boutique brands. Here's exactly what we do, how much it costs, and how fast."
- $697
- flat, one-time
- 7 days
- to live
- $97/mo
- optional care
A Painted Tree booth at $3K/mo was costing you ~$480/month in rent and commission. The $697 launch is less than two months of that — for a channel you own forever, with no landlord and no cut of your sales.
A brief factual summary
What the email said, and what it means.
On April 13, 2026, Painted Tree Boutiques ceased operations at all 60+ locations. On April 14, the company emailed vendors stating it was preparing to file Chapter 7 bankruptcy. Vendors were given until April 24 to retrieve inventory.
Three things are true about this:
- The company did not own your inventory. It belongs to you and you can retrieve it. If you haven't yet, do that first. Everything else can wait.
- April sales you were owed will likely not be paid. Under Chapter 7, vendors are unsecured creditors. File a proof of claim when the trustee publishes case details, but do not plan cash flow around it.
- Your business didn't close. A sales channel did. You still have products, customers who already bought from you, and a brand that existed before Painted Tree. The work is moving that to ground you own.
The three paths
The three paths you're weighing — and which one we help with.
Another marketplace
Faire · Etsy · Local boutique markets
ProsFast, familiar. Starts working this week.
ConsSame risk. Same rules. Same lock-in. Same customer list you don't own.
Good as a bridge. Not as a destination.
A DIY website
Wix · Squarespace · DIY Shopify
ProsCheapest upfront. You can start tonight.
Cons3-6 weeks of your time. Learning curve. Critical mistakes with tax, shipping, and SEO easy to make.
Works if you have time. Most vendors don't.
Professional setup
What we do
ProsLive in 7 days. No learning curve. Tax + SEO + payments done right.
Cons$697–$1,997 upfront. You still need to supply products + photos.
Fastest way to ground you own.
Why ownership matters
Your customer list is the asset. Everything else is replaceable.
Painted Tree had three years of your customers' emails. Those emails walked out with the company. If your next sales channel holds your list the same way — on someone else's server, under someone else's rules — you haven't recovered. You've relocated the same risk.
A Shopify store you own gives you the domain, the email list, the product catalog, the customer records, and the ability to move every one of them if Shopify ever becomes the wrong choice. That's what we mean by recovery.
Our offer
Pick the tier that matches 90 days from now.
Launch
one-time · 7-day turnaround
Get online. Get selling. Seven days.
- Shopify Basic store setup (theme + config)
- Domain connection + professional email forwarding
- Up to 20 product listings uploaded
- Payments, tax, and shipping configured
- Contact, About, Privacy, Terms pages
- Mobile-optimized, fast-loading
- 1 round of revisions
- 30 days of post-launch support
Launch + Grow
one-time · 7-day turnaround
Everything in Launch, plus the infrastructure to grow.
- Everything in Launch
- Up to 50 product listings
- Email capture + 3-email welcome series
- On-page SEO (title tags, meta, schema)
- Google Analytics 4 + Meta Pixel installed
- Instagram Shop + Facebook Shop connected
- Blog setup with first post
- 2 revision rounds
- 60 days of post-launch support
Full Ecosystem
one-time + optional $97/mo managed care
A standalone brand, end to end.
- Everything in Launch + Grow
- Unlimited product listings
- Custom brand identity (logo, color system, 10-page brand guide)
- Full email automation (welcome, abandoned cart, post-purchase, win-back)
- Pinterest Business setup + 10 pins scheduled
- Basic paid ads account setup (Meta + Google)
- 90 days of post-launch support
- Optional: $97/mo managed care retainer
The 7-day build
What happens each day.
- Day 1Discovery call. Project brief signed. 50% deposit paid.
- Day 2Theme selected. Brand colors finalized. Domain DNS pointed.
- Day 3Store skeleton built: pages, navigation, policies.
- Day 4Products uploaded. Photos optimized. Descriptions refined.
- Day 5Payments, shipping, tax configured. Test transactions run.
- Day 6Email capture + automations. Final revisions.
- Day 7Go-live. Training call. Final payment. Full handover docs.
Painted Tree-specific questions.
Yes. Most vendors we work with have never touched Shopify. You provide products, photos, and decisions. We do the building.
Keep Etsy running. We'll set up your Shopify as your primary channel and (optionally) sync inventory with Etsy via an app.
Directly from Painted Tree's system — no. But our $197 Customer List Recovery Kit has templates and scripts for reconnecting via social, business cards, and local outreach.
For the Launch tier build, yes. You'll pay Shopify ($39/mo) and a domain registrar (~$15/year) directly. No hidden agency fees.
The 7-day clock starts when we receive your content. If you need more time to gather photos, we pause. Your deposit is only "used" once we start building.
Book the call. Decide later.
15 minutes. We tell you if Shopify is the right next move for you. If not, we'll name who to talk to.
Book a 15-min call